Marshawn Lynch attempting to get trademark on ‘I’m only here so I don’t get fined’
(MediaIte) SEATTLE, Wash. – If you’re only here so you don’t get fined, don’t say that, or you may get fined.
Last week Seattle Seahawks running back Marshawn Lynch applied to trademark the phrase, which he coined during a press conference the NFL forced him to hold before the Super Bowl.
Lynch answered every one of the sports journalists’ questions with “I’m only here so I don’t get fined,” which functioned as both a spoof of the league’s self-seriousness and a comment on NFL Commissioner Roger Goodell’s avoidance of the media.
In the patent application Lynch sought to own the phrase for all manner of apparel, from caps to t-shirts to fleeces.
Lynch has a history of turning his catchphrases into revenue-generating opportunities; he trademarked “Beast Mode” in 2008 and even sought to trademark previous obfuscatory answers from his press briefings. All in all a good racket, though nowhere near as good as owning an NFL team.
UPDATE: 07:53 pm.: The headline of this post has been corrected. An earlier version said he was applying for a patent. He is actually applying to the U.S. Patent & Trademark Office for a trademark.